The Library.

Lessons and insights on business strategy to help fast-track your career and grow your business.

Mar 1, 20192 min read

Uncovering Key Insights: What We Can Learn from McKinsey and Weinstock

The McKinsey 7S framework is a great tool for managing business success. Arnold Weinstock, a leading industrialist for more than 30 years,

Feb 14, 20192 min read

Crafting compelling narratives: The power of a good story in marketing and branding

When someone says they are going to tell us a story, we are programmed to listen. As devotees of frameworks, we should take note. After all,

Feb 1, 20192 min read

Creating a Positive Impact: Examples of Business Models with a Social Purpose

Jack Welch was famous for pruning his workforce every year in pursuit of profits. Aggressive business models such as this are not suited to

Jan 21, 20192 min read

Are Economic Models Really Predictable? Exploring Their Reliability and Accuracy

Economic forecasts are rubbish. You would think that if we can fly people to the moon and put a vehicle on Mars we can figure out when...

Jan 14, 20194 min read

How to develop a business strategy for a marketing plan

Six steps to develop a strategy for a marketing plan - 1. Know your market; 2. Know the competition; 3. Have a clear business proposition; 4

Jan 2, 20193 min read

Trends in business frameworks in 2019

What should we be doing in preparation for 2019? Keep asking "what business are we in?"; get a strategic vision; and don't let